Auckland Rugby League has officially signed on to Love Their Game, a collective campaign aimed at promoting positive sideline behaviour and creating safe, supportive environments for our young people across sport.

Driven by Aktive and supported by ambassadors like Dallin Watene-Zelezniak, Ben O’Keeffe, and Corey Webster, this initiative highlights the importance of respectful behaviour towards players, coaches, referees, and volunteers, ensuring sport remains a place of belonging, enjoyment, and growth.

With over 30 clubs and thousands of players across Tāmaki Makaurau, we know that the energy on the sideline can shape the experience on the field. That’s why ARL is committed to leading by example and reinforcing that rugby league is a game to be loved, for the game itself, and for those playing it.

We're proud to be part of this cross-code effort. Together, we’re creating a unified voice for better sporting experiences for our tamariki and rangatahi.

Article added: Monday 09 June 2025